3 Jun 2025

Shortening the Supply Chain: Integrating Natural Food Colors into Nutraceuticals for Smarter, Cleaner Solutions

Shortening the Supply Chain: Integrating Natural Food Colors into Nutraceuticals for Smarter, Cleaner Solutions

Shortening the Supply Chain: Integrating Natural Food Colors into Nutraceuticals for Smarter, Cleaner Solutions

Why Natural Colors Matter in Nutraceuticals

Today’s nutraceutical brands are expected to use safe, recognisable ingredients. With increasing scrutiny of synthetic dyes and shifting global regulations, natural colorants are the smarter choice-safer, consumer-preferred, and globally compliant.

Meet SPECTRA – Natural Color for Nutraceutical Innovation

SPECTRA is a vibrant, plant-based color portfolio developed specifically for nutraceutical applications. Designed to meet safety, functionality, and regulatory standards, SPECTRA delivers striking visual appeal without compromising clean formulation goals.

SPECTRA is formulated for excellent solubility, processing compatibility, and long-term stability across:

  • Capsules & Tablets

  • Powder Blends & Sachets

  • Gummies & Soft Gels

  • Functional Beverages & Shots

  • Nutri Bars & Baked Products

The SPECTRA Range – Colors Rooted in Nature

  • YELLOW: Curcumin, Marigold, Beta-Carotene, Safflower

  • ORANGE: Paprika, Annatto

  • RED: Anthocyanins, Beetroot

  • PINK/PURPLE: Black Carrot, Purple Sweet Potato

  • GREEN: Spinach, Napier Grass

  • BLUE: Butterfly Pea, Spirulina

  • BLACK: Coconut Shell Carbon

  • BROWN/WHITE: Tea-based and starch-based solutions

Available in powder, oil-dispersion, and water-soluble formats, SPECTRA is engineered to withstand pH shifts, heat, and light exposure common in nutraceutical processing.

Your Partner in Formulation

Beyond color supply, our R&D team collaborates with formulators to solve specific challenges:

• Heat resistance for tablets and granules

• Solubility in sachets and beverages

• Shelf stability in soft gels, gummies, and capsules

Custom development available

• 100% plant-based and natural

• Validated for stability and efficacy

• Tailored for nutraceutical formats

• Compliant with global regulations

• Sustainably sourced

SPECTRA: Color that does more than look good - it performs.


Why Natural Colors Matter in Nutraceuticals

Today’s nutraceutical brands are expected to use safe, recognisable ingredients. With increasing scrutiny of synthetic dyes and shifting global regulations, natural colorants are the smarter choice-safer, consumer-preferred, and globally compliant.

Meet SPECTRA – Natural Color for Nutraceutical Innovation

SPECTRA is a vibrant, plant-based color portfolio developed specifically for nutraceutical applications. Designed to meet safety, functionality, and regulatory standards, SPECTRA delivers striking visual appeal without compromising clean formulation goals.

SPECTRA is formulated for excellent solubility, processing compatibility, and long-term stability across:

  • Capsules & Tablets

  • Powder Blends & Sachets

  • Gummies & Soft Gels

  • Functional Beverages & Shots

  • Nutri Bars & Baked Products

The SPECTRA Range – Colors Rooted in Nature

  • YELLOW: Curcumin, Marigold, Beta-Carotene, Safflower

  • ORANGE: Paprika, Annatto

  • RED: Anthocyanins, Beetroot

  • PINK/PURPLE: Black Carrot, Purple Sweet Potato

  • GREEN: Spinach, Napier Grass

  • BLUE: Butterfly Pea, Spirulina

  • BLACK: Coconut Shell Carbon

  • BROWN/WHITE: Tea-based and starch-based solutions

Available in powder, oil-dispersion, and water-soluble formats, SPECTRA is engineered to withstand pH shifts, heat, and light exposure common in nutraceutical processing.

Your Partner in Formulation

Beyond color supply, our R&D team collaborates with formulators to solve specific challenges:

• Heat resistance for tablets and granules

• Solubility in sachets and beverages

• Shelf stability in soft gels, gummies, and capsules

Custom development available

• 100% plant-based and natural

• Validated for stability and efficacy

• Tailored for nutraceutical formats

• Compliant with global regulations

• Sustainably sourced

SPECTRA: Color that does more than look good - it performs.