ABOUT Fitnox


Unique formulation covering seven functionalities which are very essential for Physical endurance of the athletes.

Nutritional diet and physical exercise are widely considered as the vital components to make a healthy life style. Sports/performance nutritional supplements help the athletes to perform high-intensity exercises and trainings and these sports nutritional foods are the functional foods to provide health benefits to not only the athletes but also to make a healthy adult in their day-to-day activities. This can be achieved by minimizing the impact of the factors that cause fatigue and impair the performance of skilled tasks.

To achieve a maximum performance during exercise some of the biological factors like nitric oxide levels, erythropoietin, dopamine and antioxidants should increase in blood. Repeated exercise can lead to an increase in the production of endothelial nitric oxide which if maintained between the exercise sessions, will be an important fact in explaining the beneficial effects of physical fitness on cardiovascular health. Increase of nitric oxide, nitrite, RBC, dopamine content are very important in pre exercise. But during any activity or exercise, the oxidative stress to the tissues and muscles are the principle reasons of fatigue. So it is very important to control the oxidative stress to the tissues and reduce the inflammatory markers in the body.

Erythropoietin (EPO) is an essential hormone for red blood cell production and treatment with recombinant human EPO increases hemoglobin(Hb) concentration and thus improves the aerobic physical fitness significantly. Moreover, it provides a significant increase in perceived physical condition and physical strength. EPO significantly enhances exercise capacity in patients with chronic heart failure and one proposed mechanism of improvement in VO2 is increased oxygen delivery from increased hemoglobin concentration.

Some of the natural products fulfill all these requirements listed above for intense trainings and are a better and more accepted option over the chemical supplements widely publicized in the world markets these days. Aurea Biolabs formulated a unique ingredient named Fitnox®, as a formulation for physical endurance. The formulation consists of the extracts from nature which has got a variety of actions. Fitnox® as a single formulation can be used for both Pre and Post exercise. Clinically tested.


 Self-Affirmed GRAS status

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Pre & Post exercise supplement

Whitepaper: A Unique Formulation for Physical Endurance

Vitamins, minerals, increased levels of nitric oxide (NO), dopamine and red blood cells (RBC) are required before and during exercise. These are important biological parameters to determine the efficiency of the exercise.... View More


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  • Increases Nitric oxide level
  • Triggers EPO Synthesis
  • Offers potent Anti-oxidants
  • Protection of NO level
  • Inhibits MAOB activity
  • Inhibits PDE-5 activity
  • Balances Mineral level of the body

Essential for physical endurance


Clinical Studies Done

A randomized, double blind, Placebo controlled, single center, study to evaluate the efficacy of herbal sports nutrition for physical endurance in healthy volunteers.

Key Ingredients


Moringa Oleifera Leaf Extract


Moringa oleifera leaf are known to be a nutritional dynamite, on account the enormous amount of valuable phytochemicals and nutrients present in it. The active components responsible for the potential pharmacological properties include saponins and nitrile glycosides. Moringa leaf extract has the potential to stimulate the production of Erythropoietin, a vasodilatory factor , thereby increasing the red blood cell production and physical endurance.

Pomegranate Polyphenols


Pomegranate peel is a rich source of antioxidants. The polyphenolic compounds such as anthocyanins, catechins, complex flavonoids and hydrolysable tannins such as punicalin, punicalagin, ellagic acid and gallic acid. These molecules showed significantly high antioxidant activity and anti-mutagenic properties especially effective on lipid peroxidation and hydroxyl radical scavenging activity. The polyphenolic compounds and high amount of nutrients in pomegranate peel extract play a valuable role in providing the daily requirement of minerals and other valuable nutrients.